How Quiqup is Advancing Saudi E-Commerce Logistics Infrastructure

Quiqup launches e-commerce logistics in Saudi Arabia with AstroLabs support, addressing last-mile delivery gaps in the Kingdom now

E-commerce is on a remarkable trajectory in Saudi. In 2024, the e-commerce market reached $222.9 billion, with expectations to grow at 12.8% annually to hit $708.7 billion by 2033.

By 2030, e-commerce will account for 46% of Saudi Arabia's retail sector. This shift is unlocking opportunities for last-mile delivery and logistics companies as local businesses seek to grow their online presence to meet the expectations of a digitally savvy consumer base.

To respond to this need, several global players have established operations in Saudi Arabia to capitalize on this growth trajectory, including Quiqup, a leading e-commerce logistics and fulfillment provider.

Last year, Quiqup launched full-scale operations in the Kingdom with the help of AstroLabs, the Gulf's leading business expansion platform, marking its largest geographical expansion outside the UAE to date.

Expanding into Saudi With a Proven Track Record

Founded in 2014 as a UAE-based on-demand delivery service, Quiqup has evolved into a comprehensive integrated logistics and fulfillment provider offering full-spectrum services, including same-day delivery, next-day delivery, international shipping, and complete storage, picking, and packing operations.

The company's expansion into Saudi Arabia builds on proven success as a strategic fulfillment partner for major brands, including Chalhoub Group, Level Shoes, Virgin Megastore, and Wojooh.

"Saudi Arabia is at the center of the e-commerce space in the region, and Quiqup is building the infrastructure needed to help brands scale and grow their business online," said Nayla Fadlallah, KSA Country Manager at Quiqup.

Since launching operations in early 2024, Quiqup's pipeline has grown substantially, attracting both regional brands expanding into Saudi Arabia and local businesses seeking sophisticated fulfillment solutions.

With its entry, Quiqup aims to exceed expectations and set new delivery speed and convenience benchmarks, particularly as quick commerce continues to take a strong hold in the country's retail landscape. It is reported that the quick commerce market has been valued at $0.45 billion in 2025 and is on track to reach $1.03 billion by 2032, growing at 19.66% annually.

AstroLabs played a central role in facilitating Quiqup's Saudi expansion. The support covered every facet of business setup in Saudi Arabia, from company formation and regulatory compliance to visa processing for international staff and co-working space provision.

"AstroLabs's impact has been instrumental when it comes to helping us set up our entity in Saudi," Fadlallah explained. "Plus, we've also been able to use AstroLabs' offices as co-working spaces, which helped us rapidly establish our presence."

Charting the Blueprint for Scaling Saudi Arabia's E-Commerce Ecosystem

The company launched in Saudi Arabia with its core offerings of fulfillment services and last-mile delivery. Notably, one of Quiqup's most significant recent expansions has been into cold-chain logistics for temperature-controlled products, ensuring premium products reach customers in perfect condition.

Fadlallah candidly acknowledged the gap Quiqup aims to fill: "We've seen brands growing and moving from retail to online, and that's exactly where we come in to serve them. However, last-mile delivery is still falling short of customer expectations. We see that as an opportunity—a gap for us to fill, and that's what Quiqup does best."

Quiqup's Saudi strategy focuses on building strategic partnerships with third-party logistics providers, technology firms, complementary businesses for integrated solutions, and major brands and retailers. This reflects a commitment to localized innovation by addressing genuine market gaps rather than replicating its approaches in other markets.

As the Kingdom continues its transformation under Vision 2030, e-commerce logistics and fulfillment providers will play an increasingly vital role in enabling both local and international brands to serve Saudi consumers effectively.

The confluence of strong market fundamentals, such as a massive consumer market, substantial government support, and market demand for e-commerce infrastructure development, creates compelling opportunities for companies willing to invest properly.

For businesses ready to commit to building real infrastructure and local capabilities rather than just focusing on quick wins, Saudi Arabia represents one of the most attractive growth opportunities in global retail today.

By its on-the-ground operations, Quiqup is quickly on its way to becoming one of Saudi Arabia’s top delivery and logistics services for e-commerce businesses, thereby advancing the sector’s case as a key pillar in building a sustainable, diverse economy.

Related read: ​​Setting up an E-commerce Business in Saudi Arabia: Procedures, Regulations and More