Expanding from Denmark to Saudi Arabia: Key Opportunities and Business Insights

Why Are Danish Companies Expanding to Saudi Arabia?

Danish firms are looking to expand to Saudi Arabia due to opportunities in healthcare, renewable energy, and water technology. The Kingdom’s emphasis on sustainability, health, and clean energy as part of Vision 2030 makes it an attractive market for Denmark’s green and health-tech sectors.

Saudi Arabia’s healthcare transformation and push for renewable energy have created openings for Danish firms to supply green technologies, smart water solutions, and healthcare equipment. With the Kingdom's goal to reduce its carbon footprint and improve healthcare infrastructure, Danish companies have a clear path to entry.

3 Key Sector Opportunities for Danish Companies Expanding to Saudi Arabia

• Healthcare and Medical Technology: Danish companies specializing in medical devices, hospital equipment, and health-tech solutions can support Saudi’s healthcare transformation.
• Renewable Energy and Green Solutions: Denmark’s leadership in wind, solar, and green hydrogen can directly support Saudi Arabia’s push for sustainable energy production.
• Water Technology and Sustainability: Danish firms offering smart water management and desalination technologies have opportunities to address Saudi’s water security goals.

Recent Partnerships and Expansion Announcements for Danish Companies in Saudi Arabia

• Vestas: Announced partnerships with Saudi Arabia to develop large-scale wind farms as part of the Kingdom’s renewable energy strategy.
• Grundfos: Expanded its role in Saudi’s water sector, providing smart water pump technology for urban development projects like NEOM and The Line.
• Novo Nordisk: Launched new healthcare initiatives, including diabetes treatment programs and medical device distribution in Saudi Arabia.
• Rockwool Group: Partnered with Saudi infrastructure developers to supply sustainable insulation materials for construction projects like Qiddiya and NEOM.
• Ramboll: Signed agreements to support sustainable urban planning and smart city initiatives in Riyadh and NEOM.

Looking to expand to Saudi Arabia? Fast-track your market entry process with AstroLabs’ on-ground 40+ local experts. Learn more.